Tuesday, October 31, 2006
PR Campaigns
The week before critical
Yes, Al Qaeda and the Democrats have every reason to be pleased.
Let’s talk declared enemies first. That’s right, Al Qaeda and their Media War.
These guys know what they’re doing, it’s pretty hard to argue with their success. They have an avowed PR Campaign, and captured documents reveal a complex and multi-faceted information operations (IO) effort, aimed at the instruments of Western media and their willing (if unwitting) practitioners.
What a result they’ve achieved.
All the news outlets are trumpeting “highest in a year” US Soldier deaths in
Greyhawk of Mudville Gazette highlights a highly successful “Astroturfing” campaign, in which activist groups with a political agenda simulate a “grassroots” effort by “disillusioned” active duty soldiers against the war. Except, this grassroots effort was orchestrated by others that then “recruited” the military front-men required, as reported by the NY Sun (almost exclusively). Hence the term, “Astroturfing.” As described by Wikipedia:
In politics and advertising, the term astroturfing describes formal public relations (PR) campaigns which seek to create the impression of being a spontaneous, grassroots behavior. Hence the reference to the "AstroTurf" (artificial grass) is a metaphor to indicate "fake grassroots" support.
The goal of such campaign is to disguise the agenda of a political client as an independent public reaction to some political entity —a politician, political group, product, service, event. Astroturfers attempt to orchestrate the actions of apparently diverse and geographically distributed individuals, by both overt ("outreach," "awareness," etc.) and covert (disinformation) means. Astroturfing may be undertaken by anything from an individual pushing their own personal agenda through to highly organized professional groups with financial backing from large corporations.
Furthermore, as reported by Greyhawk and Blackfive, major media and responsive columnists have willingly transmitted Al Qaeda propaganda, without contrast or rebuttal, and without any acknowledgement of sources or evaluation of credibility. One suspects, since the source was not the Pentagon, no reason to suspect press manipulation, right?
Al Qaeda has every reason to be pleased with their PR campaign to turn the
As for the Democrats, let’s review their PR campaign.
Wait. No. That’s AQ. One minute please. Nope, that’s the Astroturfing we were talking about. Not that, more Media War.
I guess they didn’t need one this year, since AQ pretty much did it for them.
What do you call a political party that wants to take advantage of an avowed enemy and every step they take against the
When a political party can so closely align themselves with declared enemies of the
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